INSPIRING, CONNECTING AND TRANSFORMING LIVES
A word from our CEO, Paul Findlay MBE
A simple but powerful belief drives us: anyone can be inspired, anyone can achieve, and anyone should have the chance to experience the magic of Wembley Stadium.
Every cheer, every anthem, and every moment under the arch is powered by the people, football fans, music lovers, and dreamers who fill the stands. Without them, there is no Wembley Stadium, and without them, there is no Foundation.
By the time we reach Euro 2028, our work will have left a lasting imprint, empowering communities, funding opportunities, and ensuring Wembley Stadium’s legacy reaches those who need it most.
This is more than a strategy. It’s a thank you to those who power us, and a commitment to lasting change.
Our Core Aims
- Increase grassroots investment and stadium access across Brent.
- Develop strategic partnerships to support more young people and people with disabilities, helping improve access to sport, movement and performing arts.
- Bring the magic of Wembley to communities across the nation, reflecting the diverse fans who visit the stadium
- Embed a sustainable funding model, providing grantees with capacity-building support.
- Measure impact effectively, understanding the change we are creating without overburdening grantees.
Check out the full strategy: click here to download
